Monday, October 11, 2010

Google TV: The Future of Interactive Television?

Google TV: The Future of Interactive Television?

from ABC





First, Google revolutionized Web searches -- now it's trying to reinvent the way you watch TV.

Inside a top-secret lab in Silicon Valley, programmers are putting the finishing touches on a new product called Google TV. The company says this new device will take all the best features of watching television, surfing the Web, playing online games, and connecting with friends on Twitter and Facebook, and combine them into a single experience.

It is "a new way to think about television," said Google Senior Product Manager Rishi Chandra. "Basically what we're trying to do here is take all that content that you already watch today on television, and add all that other content that you get on the web today, that you normally can't get on your TV."

With Google TV, users can channel-surf between traditional TV shows, websites, online video, social media, and eventually programs recorded on a DVR, all with just a few clicks of the remote. (The DVR function has not yet been worked out with all major cable and satellite providers.)

1 comment:

Joe said...

Google TV is just the beginning of a media convergence of Web/Mobile and TV. Interactive content and interactive advertising will now become both more feasible and ubiquitous as the industry increases their understanding of how to use these tools.