Tuesday, August 30, 2011

AR tool lets you bring home a virtual Sony Bravia

Augmented Reality' from Sony helps you choose the perfect TV by allowing you to see how it would look in your home without ever having to set foot outside. Forget tape measures, gut feelings and guess work. This TV size-guide from Sony will show you how various TVs will look in different parts of your home. Just follow four easy steps and all is revealed. You might find that you can have a larger TV than you thought as televisions are sleeker and more compact today. Try 'Augmented Reality' software from Sony now and see what your future TV viewing could look like.


Sony has joined Panasonic and Toshiba in releasing an augmented-reality tool that lets users "visualize" the panels in their homes. As with its competitors' systems, a marker has to be printed and positioned accordingly, though Sony is taking a different approach to displaying the superimposed TV.

Rather than showing the AR image on a smartphone's screen, a photo of the surrounding space has to be uploaded to a Web site, which will prompt the users for the Bravia TV's model and render the composite picture. Watch the video above to get a better idea of the whole process.

No comments: