Monday, April 20, 2009

Flash TV

TV is dead, long live TV.

Youtube is the new Television. It's been long overdue, it makes no sense to use a PVR since it's mostly record content being broadcast it's just a colossal waste of bandwidth at this point.
There is no reason why we can't see all programs any time we want, without pre-planning ahead to record and making sure we are home when it's being broadcast.

I have been pitching this for years with a variety of STB solutions to investors and no one get's it!
Well it seems Adobe will have completely re-invented themselves from a postscript printing company to the next media power house.
Flash video slipped in stealthily under Microsoft and Real video's radar and has completely dominated the streaming video market since there announcement several years ago.

Now it seems that they aren't going to wait for Set top Boxes to make the next step but just IP enabled TV's with Flash that can allow a TV viewer to surf youtube and other flash video networks!

Best of all they are avoiding the whole content and copyright issues.
With Hulu, Youtube, Google Video, yahoo video and every one else jumping on the content side all using Adobe's flash technology soon broadcast TV (and all the fuss of the DTV switchover) and CATV will all become irrelivant as streaming flash video will take it all over.

The rest of the players will just be data carriers or content providers.

Press Release: Adobe Extends Flash Platform to Digital Home

From Slashdot
"In a move that should make cable companies nervous, Adobe announces they are going to push a Flash that runs directly on TVs. 'Adobe Systems, which owns the technology and sells the tools to create and distribute it, wants to extend Flash's reach even further. On Monday, Adobe's chief executive, Shantanu Narayen, will announce at the annual National Association of Broadcasters convention in Las Vegas that Adobe is extending Flash to the television screen. He expects TVs and set-top boxes that support the Flash format to start selling later this year.' With the ability to run Hulu, YouTube and others, the question of dropping your cable becomes a little bit more reasonable."

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