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From: "Createasphere" <updates@createasphere.com>
Date: Jun 12, 2012 5:01 AM
Subject: Transmedia: A Merger of Story, Technology and Marketing
To: <sokol@videotechnology.com>
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From: "Createasphere" <updates@createasphere.com>
Date: Jun 12, 2012 5:01 AM
Subject: Transmedia: A Merger of Story, Technology and Marketing
To: <sokol@videotechnology.com>
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The Transmedia Primer is Now Available What is Transmedia? Transmedia has become a big buzzword in the industry over the last few years. Some people prefer to describe transmedia as cross-platform or multi-platform storytelling, interactive or participatory media. This primer examines what defines transmedia and the various ways to create a transmedia experience for your audience. The Transmedia Primer is made available by Createasphere, producer of the Entertainment Technology Expo, the top gathering for content creator professionals.
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